COMING SOON

The first self-activated skincare line
Inspired by our Full of Standard

In the meantime, use our Research, Recommendations and Tools to find products that perform.

It's time to face the facts:
in a study on clinical skincare
40% of the active ingredient
disappeared in 6 weeks


The Full Of Standard

Cracking the code on effective skincare seems complex, but it’s actually pretty simple if you know what to look for.

  • AT LEAST ONE BENEFICIAL INGREDIENT

    Must have at least 1 of the 12 scientifically proven active ingredients, not just the latest innovation claiming 'miraculous' effects.

  • AT MEANINGFUL CONCENTRATIONS

    And maintain that concentration over a product's useful life.

  • WITH PROVEN, CLINICAL RESULTS

    Clinical trials that show actual, measurable benefits, not just perception effects.

geek out.
get results.

TRY THESE TOOLS TO LEVEL UP YOUR SKINCARE

PRODUCT RECOMMENDATION LIST

PRODUCTS THAT EXCEED EXPECTATIONS

We researched over 500 skincare products to find the 90 that meet our Exponent Standard.

VITAMIN C TEST KITS

TEST WHAT’S ON YOUR SHELF

Convenient test strips to evaluate the concentration of Vitamin C in your own skincare products.

Skin Concern Tool

HOW TO FIND YOUR MATCH

Easily choose your skin concerns to see what proven ingredients and key terms to search when looking for products. Or just let us give you our top recommendations.

Raising the beauty bar by creating a new standard for effective skincare

KEEP IT FRESH

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